Chic Vendor Spotlight: Happily Ever BorroWED

There's nothing worse then fumbling through a closet at maximum capacity {especially when said closet is packed to the brim with past-season pieces and sentimental accessories you don't have the heart to throw out}. What's a New York City girl to do?! Why turn to Happily Ever BorroWED of course - the space and wallet conserving alternative to the overstocked boudoir.
Our fashionable friend Brittany Haas is the woman behind Happily Ever BorroWED.  Today we're thrilled to have her on Merci New York to share the exclusive ins and outs of the business that affords every bride the right to look fabulous by renting high-end accessories for her wedding. We're so thrilled to feature Happily Ever Borrowed in our Merci Chic Vendor Spotlight series...

Merci: For those who've not yet had the pleasure, can you briefly introduce Happily Ever BorroWED?
Brittany: Happily Ever BorroWED is the premiere online wedding shop that RENTS designer bridal accessories worldwide at a fraction of the retail price!

Merci: Why borro(WED)?
Brittany: We are a fresh and fancy opportunity to wear that dream-and-drool-worthy designer accessory you never though attainable! Kick those financial woes and dreary thoughts of settling for something less-than-marvelous to the side, and swan dive into our world of luxury, exclusivity, and affordability.
 I have three older sisters who each were frustrated by the expensive costs of bridal gowns and accessories; something they could only wear for ONE day of their lives. Even after their wedding, they tried to sell their gowns and were unsuccessful. After seeing their luxury goods hang in their hallways, collecting dust and become unusable, I decided there must be a better way.
I started really developing the idea in January of 2011 and we launched in July 2011. What I love most is hearing people say, " I'm SO glad I came across your site! I was heartbroken when I saw how expensive the accessory I wanted was!"

Merci: {Please} Tell us more!...
Brittany: Women should have the ability to rent their attire for the night and still look gorgeous with luxury items, but still stay within their budget. Celebrities borrow gowns and baubles - I don't see why we can't do the same!

Merci: What inspires Happily Ever BorroWED?
Brittany: I draw inspiration from those brides who have an absolute vision for their look on their wedding day - but would rather spend money on having one more special guest than a sparkly hairpiece! It just doesn't make sense for us to own such expensive things that we can only use once!

Merci: What would you wish for our chic NYC readers? 
Brittany: We want you to look FABULOUS! We're bringing luxury goods to our brides at a fraction of the cost. It's easy, simple, fun and fashionable. Rent. Wed. Return.

Merci: Where can we learn more {and by learn more we mean borrow borrow BorroWED!}?
Brittany: Please check our site {www.happilyeverborrowed.com} for more info!

All photos courtesy of Moss & Isaac